Sinclair BYD Joins Cardiff Rugby as Official Vehicle Partner


Cardiff Rugby fans, there’s a new name joining the Blue & Blacks family: Sinclair BYD.

The partnership brings together two heavyweights with shared values: a love for community, a commitment to sustainability, and a drive for excellence both on and off the field.

If you’ve been to Cardiff Arms Park lately, you might have spotted BYD’s sleek, electric vehicles making an appearance.

This collaboration is all about pushing boundaries, whether it’s Cardiff Rugby striving for success on the pitch, or BYD leading the charge in sustainable mobility.

BYD: Leading the Electric Revolution

For those not yet in the know, BYD (short for Build Your Dreams) is a global giant in electric vehicles.

They’ve been China’s best-selling EV brand for over a decade and, in 2023, even outsold Tesla in global EV sales.

Their goal? To cool the Earth by one degree Celsius, an ambitious but inspiring mission they’re tackling with ground-breaking tech like their Blade Battery and a range of EVs that includes everything from all electric city cars to hybrid SUV’s.

Jon Daniels, Head of Business at Sinclair BYD Cardiff, couldn’t be more thrilled about the partnership.

“Cardiff Rugby’s rich history and strong community ties make this partnership a perfect match,” he says.

“We’re excited to work closely with the team and their supporters as we build a more sustainable future together.”

A Homegrown Connection

The partnership is even more special because it’s rooted in Wales.

Sinclair Group opened the very first Welsh BYD dealership in Cardiff Gate Business Park earlier this year, making it easier than ever for Welsh drivers to experience the benefits of electric driving.

With Cardiff Rugby already championing sustainability through collaborations with brands like Octopus Energy and RSK Group, BYD fits right in.

As Cardiff Rugby COO Jamie Muir says, “Sinclair BYD’s values align perfectly with ours, and this partnership strengthens our efforts to reduce environmental impact.

“Together, we’re making strides towards a greener future, both for our club and our community.”

What This Means for Fans

This isn’t just a name on a jersey. Sinclair BYD will be actively supporting Cardiff Rugby and its Community Foundation by supplying a community vehicle.

So, whether you’re a long-time supporter or just dropping by for a match, you’ll likely see BYD in action.

Sinclair Group: A Welsh Legacy

The partnership between Cardiff Rugby and Sinclair BYD feels like a natural fit, especially when you consider the Sinclair Group’s deep roots in Wales.

Established in 1945, Sinclair has grown from humble beginnings into a powerhouse of the automotive industry.

For decades, Sinclair Group has been a proud supporter of Welsh rugby, forging strong connections with teams and fans alike.

This latest partnership with Cardiff Rugby is another chapter in a long history of backing the sport that unites so many across the nation.

It’s a commitment not just to the game but to the communities and values it represents: teamwork, perseverance, and pride.

Ready to Build Your Dreams?

Want to know more about BYD’s range of electric vehicles? Pop into BYD Cardiff at Cardiff Gate Business Park to see what the buzz is about.

Discover more at sinclairbyd.co.uk or call 029 2054 2242

Visit: Cardiff Gate Business Park, 1 Mulberry Dr, Pontprennau, Cardiff CF23 8RS


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